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HERMANN ALFRED KOELLIKER (1894-1965)

143

EPTINGER MINERALWASSER. 1934.

50

1

/

4

x35

1

/

2

inches, 127

1

/

2

x90

1

/

4

cm. J.C. Müller, Zurich.

Condition A / A-: minor repaired tears and abrasions at edges; archival tape on verso. Paper.

This soft-toned, geometrically-inspired piece of Art Deco design is one of the best posters produced

for Eptinger. The brand, one of Switzerland’s most popular mineral waters, commissioned all of the

premier Swiss artists to design posters for them over the decades. Margadant p. 224, Werbestil p. 55.

[800/1,200]

HUGO LAUBI (1888-1959)

144

VEGETARISCH HILTL. 1933.

50

1

/

2

x35

1

/

2

inches, 128

1

/

4

x90

1

/

4

cm. Fretz, Zurich.

Condition A: minor creases in margins and image. Paper.

Laubi was an illustrator and poster designer. In 1918, he became Art Director at the Fretz Brothers

printing house. This is an appealing combination of the traditional Swiss Object Poster with Art Deco

illustration. Hotelplakate 96.

[1,000/1,500]

143

144