135 / 326
191
●
(BUSINESS—COSMETOLOGY.)
Original artwork for Valmor Products’
“Gro-Strate,” together with over 100 labels from the Valmor Company and its
many brands catering to the needs of black hair and black skin.
11 x 11
1
/
2
inch
pen and ink drawing showing the product in a “Before and After” type setting. Matted
with two windows, a wide narrow one for the product name. Added to this are an assort-
ment of multi-colored labels of various size, unused and in fine condition.
SHOULD
DEFINITELY BE SEEN
.
Chicago, 1940’s to 1950’s
[1,500/2,500]
A RARE PIECE OF ORIGINAL ARTWORK FOR ONE OF VALMOR
’
S BEST
-
SELLING ITEMS
.
Valmor’s
line of products included Sweet Georgia Brown, Glo-Brite and Madam Jones brand creams, salves
and straighteners, and were all very popular with black consumers in the highly competitive cosmetic
market. Where Madam Walker’s products were more straight-forward and straight-laced, Valmor
offered items like Lucky Mojo Toilet Water and Sexcite perfume. Included here is a huge order form—
19
1
/
2
x 14 inches, printed on both sides— listing hundreds of cosmetic products for men and women.