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TBWA ADVERTISING
201 • ABSOLUT CRAZY HORSE. 1998.
64x46 inches, 162
1
/
2
x117 cm. Regis Fialaire.
Condition A.
“Liquor advertising in France is tightly restricted by French law: the only permissible elements in an
ad are the product’s ingredients, its place of manufacture, and its place of sale.. We found a delightful
method of staying within the spirit of the French law by showing pivotal, symbolic aspects of some of
the nightclubs where Absolut is available” (Absolut p. 255).
[500/750]